● Conduct keyword research and develop SEO content strategies based on search intent and business goals.
● Write and edit clear, compelling, and well-structured content for blogs, websites, landing pages, and social media.
● Optimise content for on-page SEO (meta tags, headings, keyword placement, internal linking, etc.).
● Collaborate with the marketing and design teams to plan and execute content campaigns.
● Analyse and track content performance using tools like Google Analytics, Search Console, and SEO platforms (e.g., Ahrefs, SEMrush).
● Stay updated on SEO trends, algorithm updates, and best practices to continually improve content effectiveness.
● Maintain brand consistency in tone, style, and messaging across all content.
Requirements
● Proven experience as an SEO content writer, copywriter, or digital content creator.
Strong understanding of SEO principles, keyword research, and content optimisation techniques.
● Excellent writing, editing, and proofreading skills in [English and Bahasa].
● Familiarity with CMS platforms (e.g. WordPress).
● Experience with SEO tools such as Ahrefs, SEMrush, SurferSEO, or Google Keyword Planner.
● Ability to adapt writing style for different audiences and industries.
● Basic understanding of content analytics and performance metrics.
Nice to Have
● Knowledge of HTML and on-page SEO implementation.
● Experience writing for healthcare or e-commerce industries.
● Basic understanding of digital marketing, content funnels, and conversion optimisation.
What We Offer
● Opportunities for professional growth and training.
● Collaborative and creative work environment.