Key Responsibilities
Branding & Visual Identity
- Develop and maintain consistent brand identity across all touchpoints.
- Create campaign key visuals and marketing toolkits for product launches, promotions, and internal initiatives.
Digital & Motion Design
- Design digital assets for advertising, social media, websites, and email campaigns.
- Create motion graphics, animations, and video content that enhance storytelling and user engagement.
- Deliver digital layouts such as landing pages and campaign microsites, ensuring usability and conversion-driven design.
Print & Offline Collaterals
- Design brochures, posters, roll-ups, merchandise, and exhibition/event materials.
- Support offline marketing and sales initiatives with tailored creative outputs.
Cross-Functional Collaboration
- Work closely with marketing, content, product, and sales teams to transform briefs into effective design solutions.
- Manage multiple projects simultaneously, balancing speed with quality.
Innovation & Trend Awareness
- Stay updated on design, motion, and digital trends to keep creative outputs competitive and relevant.
- Introduce fresh design ideas to improve campaign impact and audience engagement.
- 4–5 years of proven experience as a Graphic/Motion Designer or equivalent creative role.
- Strong portfolio covering graphic design, motion graphics, campaign assets, and print materials.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) and Figma.
- Hands-on experience in designing landing pages and marketing-related digital interfaces, applying UI/UX principles to optimize user journey and conversion.
- Familiarity with both digital and print production workflows.
- Strong understanding of layout, typography, color theory, and brand storytelling.
- Excellent communication skills; English required.
- Knowledge of 3D design software (e.g., Cinema 4D, Blender).
- Experience in event and exhibition design.
- Prior exposure to financial or fintech industry design.