We are looking for a creative and detail-oriented Content Specialist to join our marketing team. The ideal candidate will be responsible for developing and managing engaging content across various digital platforms to enhance brand visibility and audience engagement.
- Develop content plans and calendars to ensure consistent publishing across all channels.
- Develop and execute a comprehensive content strategy to support marketing goals and brand positioning.
- Edit images and videos using basic tools such as CapCut and Canva.
- Create compelling copywriting for marketing materials, including social media captions.
- Publish engaging content related to current topics and emerging trends to ensure up-to-date and relevant messaging.
- Schedule and publish content across multiple platforms, including TikTok, YouTube, LinkedIn, and Meta Business Suite.
- Coordinate with design and digital marketing teams to ensure alignment in messaging and visual content.
- Ensure all content adheres to the brand's voice, tone, and style guidelines.
- Plan, schedule, and host live streaming sessions on TikTok to promote brand awareness, products, or events.
- Actively respond to comments and answer questions during live streaming sessions to maintain audience engagement.