Role Summary
This is not your typical VM role. At SKINTIFIC, our VMPM Manager is the first gate and final checkpoint of all VM deployment projects nationwide — ensuring every rollout is on-time, on-brand, within budget, and with high-quality execution.
You'll oversee, not execute directly, but you'll be the main driver of progress: identifying blind spots, resolving cross-functional roadblocks, and accelerating delivery timelines without compromising results.
This role requires strong vendor and stakeholder management skills, a national retail mindset, and deep experience in visual merchandising deployment within the beauty, FMCG, or retail industry.
Key Responsibilities
Project Oversight & Timeline Control
- Lead the end-to-end monitoring and coordination of all visibility projects (store displays, SIS booths, pop-ups) across Indonesia.
- Manage detailed project pipelines and ensure timely rollout — from design brief to vendor handover to final installation.
- Identify bottlenecks early and proactively coordinate with internal stakeholders (Brand, Sales, Creative, Supply Chain) to resolve issues.
Budget Ownership & Quality Assurance
- Oversee and manage national budgets for visibility and POSM projects; ensure cost-efficiency without sacrificing quality.
- Maintain a high standard of QC — from material durability to color matching and installation quality — by setting clear benchmarks for vendors.
Vendor Management & Procurement Acceleration
- Act as the main liaison for external vendors (POSM suppliers, fabricators, installers) — from briefing and negotiation to follow-up and evaluation.
- Ensure vendors meet service level agreements (SLA) and can adapt to urgent timelines (e.g., 7-day project turnarounds).
- Build a strong vendor database and drive continuous vendor improvement and innovation.
Cross-Functional Communication & Reporting
- Act as the main communication bridge between brand teams, trade marketing, design, sales operations, and vendors.
- Provide clear reporting on project status, budget utilization, and output impact.
- Ensure all visual executions reflect SKINTIFIC's brand values, local beauty trends, and retail behavior.
What Success Looks Like
- 98% on-time project delivery for all nationwide activations.
- Deployment of high-visibility POSM and SIS displays that align with brand aesthetic and convert foot traffic into purchases.
- Minimal rework or escalations due to strong QC and early problem-spotting.
- Proven ability to handle fast-paced environments, especially urgent MT requests from retailers like Guardian, Watsons, etc.
Qualifications
- Bachelor's Degree in any fields.
- Fluent in English.
- Minimum 3+ years experience in visual merchandising/ project management in the beauty, FMCG, or retail sector.
- Strong knowledge of production materials and vendor costs (e.g., roll banners, wall signage, acrylics, wood, metal).
Nice-to-Have
- National rollout experience in multi-channel type environments (GT, MT, etc.)
- Familiar with store-in-store (SIS) visual strategy and high-impact space optimization.
- Previous exposure to last-minute project pitching to secure visibility placement in retail chains.