Requirements
- 1–3 years' experience as Social Media Specialist / Social Media Executive or similar role.
- Familiarity with digital product marketing, preferably in the gaming industry.
- Proven ability in content planning and execution across major platforms (Instagram, TikTok, YouTube, Facebook).
- Experience working with KOLs/influencers and managing end-to-end influencer campaigns.
- Experience supporting or coordinating events (online & offline) is preferred.
- Strong copywriting skills (Bahasa Indonesia and basic English) and basic visual skills (e.g., Canva, Photoshop).
- Comfortable using social analytics/scheduling tools (Meta Business Suite, TikTok Analytics, Google Analythic, etc.).
- Data-aware: able to read basic metrics and turn them into recommendations.
- Team player with strong communication, organization, and time-management skills.
- Active gamers and following gaming content, especially in Mobile Gaming
- Available to work on-site in Yogyakarta.
Responsibility :
- Create monthly and weekly content plans and execute content across multiple marketing platforms (Instagram, TikTok, Facebook, YouTube, Whatsapp Community, Discord Group, Blog etc).
- Produce copy, briefs, and handoffs for visual assets; coordinate with designers/content creators for timely publishing.
- Manage and coordinate collaborations with KOLs/influencers from outreach to campaign execution and reporting.
- Plan and operationalize event agendas (online webinars, livestreams, offline meetups, public activity reward, giveaway), including content support and promotions.
- Execute basic design for some marketing strategy purpose (e.g., Instagram Feed, Instagram Story, Event Calendar etc.)
- Monitor social media performance (engagement, reach, impressions) and report actionable insights to optimize strategy.
- Assist with general marketing operations: publishing schedule, asset management, cross-team coordination, story management, live TikTok coordination, and other marketing operations strategy.
- Support rapid content testing and iterate on creatives based on engagement data and platform trends.