Qualifications:
- Minimum Diploma in Marketing, Communications, Business, or a related field.
- Minimum 1 year of experience in event management, partnership, or related areas.
- Proven track record in organizing events such as exhibitions, workshops, and pop-up activations.
- Strong communication and interpersonal skills.
- Solid business acumen with strong negotiation abilities.
- Analytical thinker with the capability to transform data into actionable strategies.
- Highly organized, detail-oriented, and skilled in project management with the ability to manage multiple priorities and tight deadlines.
Responsibilities:
- Develop and implement effective offline media strategies to achieve client objectives and maximize brand visibility.
- Identify and secure cost-efficient media channels through strong negotiation and placement management.
- Oversee media buying and budgeting processes, ensuring smooth execution and performance tracking with data-driven optimizations.
- Research and select suitable influencers or agencies that align with client brand values and target audiences.
- Manage influencer partnerships, including negotiations and contracts, to ensure impactful collaborations.
- Lead the end-to-end planning and execution of events, activations, and promotional activities.
- Coordinate event logistics, vendor management, and on-site execution to deliver flawless experiences.
- Monitor event outcomes and gather insights to continuously improve future initiatives.
- Leverage analytics tools to measure and optimize the performance of media campaigns, influencer marketing, and events.