Key Responsibilities:
- Community Development: Build and grow TECNO's fan community across TikTok and WhatsApp from scratch, categorizing groups by product line or region.
- Fan Engagement: Identify potential users and core fans, initiate interaction through social media, and guide them to join official fan communities.
- Community Management: Oversee daily group activities, plan engaging topics, organize online and offline events, and maintain a lively fan atmosphere.
- Content Creation: Manage TECNO's TikTok fan account, including content planning, scripting, shooting, editing, and fan interaction through comments or messages.
- Feedback & Insights: Collect fan feedback to continuously improve engagement strategies and strengthen community loyalty.
- Additional Tasks: Perform other duties assigned by supervisors related to fan engagement and brand promotion.
- Fluent in English; proficiency in Chinese is an advantage.
- Strong passion for social media, youth culture, and online trends.
- Deep understanding of TikTok's ecosystem, memes, ACG (anime) culture, and digital community dynamics.
- Excellent communication and interpersonal skills, with the ability to build long-term fan relationships.
- Basic content creation skills in copywriting, video shooting, and/or editing.
- Prior experience in community management, social media, or campus organizations preferred.
- Familiarity with WhatsApp, TikTok, and Instagram usage and engagement styles.