About Us
Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Group is a leading global travel service provider comprising of , Ctrip, Skyscanner, and Qunar.
Across its platforms, Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.
We have four Customer Service Centres for established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.
We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world's leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.
Introduction:
We are looking for a hardworking and driven individual to join our Marketing Campaign team. You have a passion for marketing, technology, and OTA ecosystem. You will be involved in the full lifecycle of campaign and social media from strategy formulation, target identification, execution implementation and performance result analysis. This requires you to maintain deep knowledge of 's markets and within other OTA markets.
You will also closely liaise and work effectively with cross-functional team to create, evaluate, and execute the campaign plans. Given the multi-dimensional nature of the role, we are seeking someone who has a combination of strong project management skills, positive attitude, great teamwork, multitasking, organizational ability, and a commitment to continuous learning.
In this Role, you'll get to:
- Oversee and maintain social media on various platforms to increase brand awareness, followers, engagement, and sales with our target audience.
- Strategize, develop, and execute social media strategy across the different products.
- Produce localized contents in different social media channels that fit with local customers in multiple formats such as short form video.
- Plan and run social media campaigns, promotions, and advertisements.
- Monitor, foster a positive interaction, and respond to comments and messages
- Analyze performance metrics and optimize social media to achieve maximum exposure and/or not limited to ROI.
- Collaborate with cross-functional teams, including product marketing, flight, hotel, etc.
- Stay up-to-date on industry trends and social media trends to identify new opportunities for business growth.
- Performing other duties when needed.
What you'll Need to Succeed:
- A minimum Bachelor's degree in marketing or a related field
- A minimum of 3-4 years of proven experiences in social media or marketing operation role.
- Excellent operation skills in social media, marketing planning & execution
- Creative, able to produce brilliant ideas and contents with originality.
- Familiarity in using social media advertisement tools.
- Good in English (written and verbal) to work in multicultural working environment.
- Good teamwork spirit, multitasking and quickly adapt to fast-paced environment and the rapid changes of business conditions.
Why Group
We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respect team members in and out of the workplace. Everyone is on a trip, whether it's a career trip or a life trip. At Group, you can define your own trip by setting a goal and celebrate your success by recognizing the progress you have made.
What's more?
- Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions
- Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact
- We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.
- We encourage flexible work arrangement
Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.
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Have a good trip, and see you soon