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YuyuAddict is looking for a visionary Head of Brand & Creative to lead the brand's design, content, affiliate, and campaign direction. This role is perfect for someone with a sharp eye for aesthetics, strong leadership, and a love for empowering female through shapewear.

What You'll Do


• Own and direct Yuyu's creative vision, content strategy, and brand identity


• Lead cross-functional teams across design, content, and affiliate marketing


• Build and guide the KOL/affiliate ecosystem with strong storytelling and brand alignment


• Translate shapewear innovation into strong brand campaigns and cohesive messaging


• Ensure brand consistency while exploring fresh, trend-driven concepts

Requirements


• Minimum 5 years experience in creative leadership, branding, or marketing


• Proven ability to lead teams


• Excellent aesthetic sense, trend awareness, and understanding of digital storytelling


• Strong grasp of fashion branding (especially Gen-Z and mom-targeted content)


• Based in Jakarta or willing to work onsite (WFO)

What You'll Get


• Competitive salary


• Commission & performance bonus


• A chance to shape the future of Indonesia's top shapewear brand