Key Responsibilities:
- Create engaging and persuasive copy for beauty products (website, social media, packaging, and campaigns).
- Ensure brand voice and tone consistency across all marketing materials.
- Collaborate with marketing and design teams to develop creative, audience-focused content.
- Conduct research on beauty trends and competitors to support content ideas.
- Proofread and edit copy to maintain high writing standards.
Qualification Requirements:
- Bachelor's degree in Communications, Marketing, Language, or related fields.
- 1–3 years of experience as a copywriter, preferably in the beauty or skincare industry.
- Strong storytelling, copywriting, and trend research skills.
- Excellent writing skills in both English and Bahasa Indonesia.
- Creative, detail-oriented, and able to work under tight deadlines.