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Position: Personal Assistant / Senior Project Manager (Female)

Working Hours: Full-time
Location: Pluit, North Jakarta


About Toni Cu

Entrepreneur & content creator managing multiple ventures:

  • Fashion & Apparel (SWEPO)
  • Digital Printing & Merchandise
  • Travel & Event Activation
  • National Competition Content

Main Responsibilities
  • Manage Toni's daily schedule, reminders, and activities.
  • Act as project manager: coordinate meetings, align tasks, and follow up on execution.
  • Act as point of contact between BOD, clients, employees, and stakeholders.
  • Chase responses to requests/emails and draft correspondence.
  • Prepare materials, packets, and presentations for meetings.
  • Join meetings with directors, clients, and partners as Toni's representative; take minutes.
  • Organize logistics of internal/external meetings (venue, agenda, follow-up).
  • Coordinate across businesses (fashion, printing, travel, content).
  • Accompany Toni to shoots, events, and trips (domestic & international).
  • Handle team, partner, and client communication.
  • Make travel arrangements and ensure smooth execution for Toni and the businesses.
  • Use software tools (MS Office, Excel, PowerPoint, Word, Google Workspace, etc.).

Mandatory Qualifications
  • Female, 18–30 years old.
  • Minimum D3 secretarial (Bachelor's degree preferred).
  • Minimum 2 years experience as Personal Assistant to CEO or relevant experience.
  • Strong English communication (spoken & written).
  • Well-groomed, professional, adaptive, and multitasking.
  • Fast response, proactive, smart & fast learner.
  • Winner & growth mindset — ambitious, resilient, driven.
  • Commitment: min. 1 year, willing to travel & stay on-site/mesh.
  • Driving skill (SIM A) is a plus.

Personality Traits
  • Proactive → doesn't wait for instructions.
  • Assertive yet polite; energetic yet professional.
  • Honest, loyal, resilient under pressure.
  • Ambitious to grow with Toni, not just "do a job."

Bonus Points
  • Experience working with CEOs, founders, or creators.
  • Comfortable managing multiple projects/businesses.
  • Skilled in design, editing, or social media content.
  • Understanding of digital marketing (especially fashion).
  • High initiative in problem-solving & execution.