Public Relations Manager

Outreach & External Communications Manager

Location: South Jakarta, Jakarta, Indonesia

Responsibilities

• Develop and execute integrated marketing communication strategies to enhance brand visibility, consumer engagement, and product awareness
• Manage external communications, including advertising campaigns, public relations, digital content, and event marketing
• Organize, oversee, and manage corporate and brand events, product launches, and promotional activities
• Represent the company and coordinate participation in press conferences, media briefings, and public-facing events
• Collaborate closely with brand, trade marketing, and sales teams to ensure aligned messaging across all platforms
• Supervise the development of promotional materials including press releases, brochures, website content, and social media content
• Build and maintain relationships with media, agencies, influencers, and external partners
• Monitor market and industry trends to optimize communication strategies based on consumer behavior and competitor insights
• Evaluate campaign performance, analyze results, and provide reports with actionable insights
• Manage and optimize the MarComm budget to ensure cost-effective activities aligned with business goals

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field
• Minimum 4–5 years of experience in marketing communications, ideally in the FMCG industry
• Demonstrated experience in managing brand events and media-related activities
• Strong knowledge of branding, consumer behavior, media (traditional & digital), and public relations
• Excellent communication and presentation skills in both English and Bahasa Indonesia
• Creative thinker with strong project management and analytical capabilities
• Able to work cross-functionally and manage multiple projects in a fast-paced environment
• Familiarity with media relations, event planning, and stakeholder management

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing/Editing

Industries

Consumer Goods

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