Regional Sales Manager

The ideal candidate will prospect and close sales leads to help generate revenue for the company. They will also be responsible for developing, implementing, and evaluating the sales strategy. They will have strong management and coaching skills to support the learning and development of the sales team.

Qualifications:

• Minimum 5
  years of experience
  in FMCG sales, including at least 3
  years as a Regional Sales Manager
  handling both Traditional Trade (GT) and Modern Trade (MT).
• Proven track record managing
  multi-region sales operations
  , distributors, and key retail accounts (NKA, LKA, MTI).
• Experience in
  food, beverage, or mom & baby categories
  is preferred.
• Minimum
  3 years of experience leading supervisors or area sales teams
  .
• Strong ability to plan, prepare, and manage
  regional sales budgets and trade spending
  .
• Proficient in
  data analysis
  , sales performance tracking, and cost ratio management.
• Excellent
  negotiation, communication, and leadership skills
  .
• Skilled in
  key account management
  , distributor development, and market expansion.
• Ability to collaborate with cross-functional teams (Trade Marketing, Finance, Supply Chain).
• Highly mobile
  , willing to travel extensively across regions in Indonesia.

Responsibilities:

• Lead and manage regional sales performance across multiple provinces, ensuring achievement of sales, distribution, and profit targets.
• Develop and execute
  sales strategies
  for both
  Traditional Market and Modern Market
  channels.
• Strengthen
  distributor management
  : recruitment, evaluation, and capability building.
• Oversee
  key account negotiations
  with regional and national retail partners.
• Ensure
  availability, visibility, and product accessibility
  in all managed regions.
• Monitor
  sales budgets, trade terms, and promotional spending
  to ensure ROI.
• Analyze sales data and market insights to identify
  growth opportunities and corrective actions
  .
• Collaborate with
  Trade Marketing
  to plan and implement in-store execution and promotional activities.
• Coordinate with
  Supply Chain / PPIC
  for accurate demand forecasting and stock planning.
• Lead, coach, and develop
  Area Sales Managers and Sales Supervisors
  to build a high-performance culture.
• Monitor and maintain
  Accounts Receivable (AR)
  according to company standards.
• Report regional performance, competitor activities, and market trends to senior management.
• Ensure alignment and execution of
  national programs
  at the regional and store level.