About the role
The position will be assigned to our subsidiary company operating in the private label industry. This role is responsible for developing and executing end-to-end trade marketing strategies within the Modern Trade channel, ensuring strong alignment with brand and sales goals. It encompasses in-store activation, merchandising, and the implementation of trade promotions to boost sell-out and shopper engagement. The role also involves close collaboration with Sales, Marketing, and Supply Chain to define product assortment, manage inventory, and optimize performance across channels. Market intelligence and competitor analysis are key to refining strategies, while effective budget management and performance tracking ensure efficient execution and continuous improvement.
Qualification
- sMinimum
1–2 years of experience in a Trade Marketing rol
e, preferably in the FMCG or Consumer Electronic industry - .Strong understanding of the
selling proces
s,
customer behavio
r, and
distributor operation
s - .Solid foundation in
basic marketing principle
s and
trade executio
n - .Excellent
problem-solving skill
s, with a
target-oriente
d mindset and the ability to work
both independently and in team
s - .Self-drive
n, proactive, and able to manage multiple priorities in a dynamic environment - .Good communicatio
n skills, especially with sales teams and retail partners - .Analytical mindset with the ability to
interpret data and translate insights into actio
n - .Willing to trave
l regularly for market visits and store audits - .Proficient in Microsoft Office (Excel, PowerPoint) and familiar with sales tracking/reporting tools