"We are looking for a Creative Marketing Leader to lead our branding and marketing at sport fashion brands (zeea). If you have experience growing strong lifestyle or fashion brands and thrive in a fast-paced environment, we'd love to meet you"
Job responsibilities :
- Develop and execute brand strategies to grow brand presence, increase awareness, and drive revenue
- Create and lead creative marketing campaigns, digital initiatives, and customer engagement strategies (Examples: customer loyalty strategies, product launches, promo campaigns and events)
- Analyze customer acquisition journeys and develop strategies to increase traffic and conversion (offline & online).
- Monitor and report on brand performance using analytics and market research.
- Overseeing and working together with Design Team to develop successful communication tools
- Oversee customer loyalty programs, website and social media
- Create a monthly content plan and ensure its execution runs smoothly.
- Provide creative direction and review all visual and copy output before publication (attention to detail).
- Direct the content production process (photoshoots, videoshoots, etc.).
- Analyze content/campaign performance in terms of views, engagement, reach, followers, and visual quality (identify winning and losing content).
The ideal candidate should have :
- Proven experience in developing and managing successful brands, especially in brand marketing roles
- Skills in social media marketing and managing social media platforms
- Creative thinking and problem-solving abilities
- Experience in leading a team and project management
- Able to handle multiple task and projects simultaneously
- Strong Communication skills
- Team player with leadership qualities
- Highly creative and able to translate ideas into results
- Collaborate with external parties such as influencers, content creators, or creative agencies, including sports communities, to provide brand activations.