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Social Media Specialist Freelance

We're looking for a Social Media Specialist who can connect strong creative ideas with business objectives. In this role, you'll lead the creative direction for e-commerce brands — crafting content that drives performance across Meta, TikTok, and Shopee platforms.

Key Responsibilities

  • Develop creative content ideas and formats to support personal branding and social media advertising needs.
  • Manage and organize raw video assets (labeling, structuring, archiving) for efficient content production workflow.
  • Create clear and structured briefs for video editors, including visual direction, storyline, and technical requirements.
  • Conduct editing quality control to ensure all content aligns with the concept, brand standards, and platform optimization.

Qualifications

  • Proven experience in social media content creation or creative production (portfolio preferred).
  • Strong understanding of personal branding strategies and social media advertising trends.
  • Ability to generate fresh and engaging content ideas tailored to platform-specific audiences.
  • Skilled in organizing and managing raw video assets efficiently.
  • Experience working with video editors, including creating briefs and providing structured feedback.
  • Detail-oriented with strong quality control and visual communication skills.
  • Familiar with analytics tools and social media content performance best practices (preferred).
  • Excellent communication and coordination skills to collaborate with creative teams.
  • Ability to work with deadlines, adapt quickly, and maintain high-quality standards.

Why Ide Entitas?

We are a growing digital agency helping Indonesian e-commerce brands scale through strategic marketing and creative excellence. You'll work with a fast-moving, data-driven team committed to long-term brand growth — not just short-term campaigns