Responsibilities :
- Headquarters Strategy Implementation: Understand the AI product operation strategies from headquarters and develop execution plans tailored to local market characteristics.
- Localized Operations: Dive deep into the local market, identify user needs, and design operational activities that align with local culture.
- KOC/KOL/Fan Resource Utilization: Collaborate with local KOCs (Key Opinion Consumers), KOLs (Key Opinion Leaders), and fan communities to promote AI features through social media, offline events, and other channels.
- Marketing Planning: Design effective marketing campaigns to highlight the selling points of AI features, enhancing user awareness and purchase intent.
- Data Analysis and Optimization: Monitor operational effectiveness through data and continuously optimize strategies.
Qualifications :
- 2-4 years of experience in
marketing or product operations
, with preference given to candidates with
experience in AI products, smartphones, or the tech industry. - Education: Bachelor's degree or higher in Marketing, Business Administration, Communications, Artificial Intelligence, or related fields.
- Language Skills:
Fluent English (mandatory)
, additional languages relevant to the target market or Chinese are a plus. - Led or participated in localized operation projects, able to align headquarters strategies with local needs.
- Experience collaborating with KOCs/KOLs, capable of enhancing brand influence through social media.
- Communication Skills: Ability to communicate effectively with headquarters teams, local partners, and KOCs/KOLs, and to collaborate across cultures.
- Innovation Skills: Ability to design creative operational activities to attract user attention.
- Execution Skills: Ability to quickly drive project implementation and focus on achieving business outcomes.
Placement : Tomang, West Jakarta